Nigeria Ranks In Global Daily Social Media Usage [FULL LIST]

Kenya tops the global list, with an average social media use of 3 hours and 43 minutes per day.

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South Africa comes next at 3 hours and 37 minutes, followed by Brazil at 3 hours and 34 minutes, and the Philippines at 3 hours and 33 minutes. Nigeria follows closely behind these countries in social media engagement.

Other nations with high social media usage include Colombia at 3 hours and 22 minutes, Chile and Indonesia both at 3 hours and 11 minutes, with Saudi Arabia and Argentina completing the top ten with averages of 3 hours and 10 minutes and 3 hours and 8 minutes, respectively.

Top Social Media Usage in 2024:

1. Kenya – 03:43
2. South Africa – 03:37
3. Brazil – 03:34
4. Philippines – 03:33
5. Nigeria – 03:23
6. Colombia – 03:22
7. Chile – 03:11
8. Indonesia – 03:11
9. Saudi Arabia – 03:10
10. Argentina – 03:08
11. Mexico – 03:04
12. Malaysia – 02:48
13. Ghana – 02:43
14. Egypt – 02:41
15. Thailand – 02:30
16. Bulgaria – 02:26
17. Vietnam – 02:23
18. Portugal – 02:23
19. Romania – 02:20
20. Italy – 02:17

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